I don't know you or where you live, but where I live I have yet to see anyone do anything to promote spending the Economic Stimulus Money on any goods or services. No TV ads, no radio spots, no print ads, not even an online pop-up. If I am out of the loop, someone please clue me in.
I'm sorry but I just can't see why no one is taking advantage of all this money? During Tax season, here in the U.S., we have endless 30 second spots calling for people to bring in their W-2s and get a new car or in more recent years to use your tax return as a down payment on a new house. Don't forget about those nice people over at the payday loan place. They are forever, advertising on the radio.
Opportunity is knocking and yet again, no one is answering. This would be a prime opportunity for those mega-marts, that sell home improvement supplies and solutions, to get on the ball and take advantage of an opportunity. Think about it, using your Economic Stimulus check to buy stuff for around the house, fix things, or start a new DIY project. Personally, I am looking at tearing up that Berber carpet in the bedrooms and putting down laminate wood flooring. That way when it comes time to sell, I will not have to be scrambling to rip out that ugly Berber and scramble to put something down.
If advertisers around the country decided that it would be in bad taste for clients to promote their products and services during this state of economic noisy and confused activity then why didn't someone tell me? or was there just too much noise out there that the message got lost?
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Dave Guerra, Economic Stimulus, Money, Economy, Marketing, Advertising, Missing the Boat, Opportunity, TV Ads, Radio Spot, Web Ads
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